Writing Fake online reviews is illegal – fines of $350,000

According to a press release from the New York attorney general’s office 19 companies agreed to pay fines totaling $350,000 for either writing or asking “online reputation management” companies to write fake and glowing online reviews for them.

Reputer has clearly cited the pitfalls of “reputation management” versus “reputation monitoring” and this latest judgement is a ringing endorsement to the path we have chosen.

The list of companies that are part of this “Operation Clean Turf” are:

  1. A&E Wig Fashions, Inc. d/b/a A&E and NYS Surgery Center
  2. A.H. Dental P.C. d/b/a Platinum Dental
  3. Body Laser Spa Inc.
  4. The Block Group, LLC, d/b/a Laser Cosmetica and LC MedSpa, LLC
  5. Bread and Butter NY, LLC d/b/a La Pomme Nightclub and Events Space
  6. Envision MT Corp.
  7. iSEOiSEO
  8. Medical Message Clinic and HerballYours.com
  9. Metamorphosis Day Spa, Inc.
  10. Outer Beauty, P.C., Lite Touch Plastic Surgery, P.C., Staten Island Special Surgery, P.C., Sans Pareil Surgical, PLLC
  11. Stillwater Media Group
  12. Swan Media Group, Inc. and Scores Media Group, LLC
  13. US Coachways Limousine, Inc. and US Coachways, Inc.
  14. Utilities International, Inc. d/b/a Main Street Host
  15. The Web Empire, LLC
  16. Webtools, LLC and Webtools Internet Solutions Ltd.
  17. West Village Teeth Whitening Service, LLC; Magic Smile, Inc., aka Magic Smile
  18. XVIO, Inc.
  19. Zamdel, Inc. d/b/a eBoxed

More information about this press release can be found here